How We Make a Nukebox Frame from 100% Recycled Plastic

A photo frame holds a family's memories for decades. We think the way it's made should be worth remembering too. Every Nukebox frame body is manufactured using 100% recycled plastic — here's what that actually means.

Step 1: Recycled by design

Post-consumer plastic is cleaned, sorted and re-compounded into pellets that mould as cleanly as virgin material. Nothing about the finish gives it away — which is exactly the point. Choosing recycled isn't a compromise; it's an engineering constraint we design within.

Step 2: Moulded and finished by hand

Bodies are moulded as a single piece and hand-finished with a soft matte texture — the deep black of the Aura, the grain-warm Heritage, the gallery-white bezel of the Gallery 22.

Step 3: A display that reads like a print

Anti-glare matte IPS panels, colour-calibrated unit by unit, so skin tones look true from every corner of the room.

Step 4: Tested like furniture

Heat-soaked, drop-tested, WiFi stress-cycled — then shipped with a 10-day replacement policy and a 1-year warranty.

Step 5: Made fairly, in India

Fair wages, safe conditions, strictly no child labour. The people who make your frame are paid properly to make it well.

And then, ten trees

For every frame sold, we grow ten trees. Your living room gains a frame; the planet gains a small grove. It's the other half of a simple idea: memories should cost the earth as little as possible.

The full story, step by step, lives at The Making of Aura.